An Endless Summer

Allure South Sea Pearls is recognised for its exceptional craftsmanship and designs that exude timeless sophistication and celebrate the beauty of South Sea pearls.


Their new collection was inspired by the beauty and complexity found in nature, including the intricately coloured and contrasting coastline and rugged landscape of their home town Broome and the surrounding Kimberley region.

To align with the launch of the new collection, a fresh campaign was created and a new was face appointed.

Channelling the brand values, the new campaign celebrates elegance, beauty and effortless glamour with a touch of holiday romance. The aesthetic was inspired by the radiance and allure of endless summer days and the spirit of long-lasting holidays spent meandering the Mediterranean.

The campaign was brought to life through the talents of photographer Chantel Concei, stylist Teagan Sewell and make-up artist Hendra Widjaja.

Shot at one of Perth’s most idyllic riverside residences, the sweeping views of the Swan River, abundance of natural light and resort style dressing, captured that essence of summer and savouring every last ray of sunshine.

International model Chanel Stewart was draped in a stunning selection of lustrous South Sea pearls, glistening diamonds and vibrant coloured gems that radiated with beauty against her sun-kissed skin and summer glow.

Explore the new collection in-store or online.

Word: Nadine Pougnet

Imagery: Chantel Concei