Our Journal

An edit of Detail’s news and inspiration. Expect our musings on travel, art and objects that we’re coveting, insightful Q&As with the Detail network and a sharing of recent work.

Creative Melville

Tiller Rides is a crowd-funded micromobility start-up that recently opened its flagship store in Fremantle and officially launched. Their first product – the Roadster is an urban e-bike designed for the modern commuter that gets you from A to B, conveniently and sustainably. Built from the ground up, each detail has been painstakingly refined by […]

Tiller Rides

Detail was engaged to develop a marketing strategy to take South Coast Hemp Foods to a broader market in order to scale vertical sales.

South Coast Hemp Foods

Henley Brook by Mirvac is situated in the heart of the Swan Valley. A place surrounded by nature, where people drive slowly down tree-lined streets. It has been designed to help you lead a fuller, richer and more rewarding life. 2022 saw Henley Brook by Mirvac come to life, from the unveiling of the Wongin […]

MIRVAC RESIDENTIAL | HENLEY BROOK ESTATE

The Fremantle Biennale celebrated its third iteration with CROSSING 21. The site-responsive festival concentrated its activity along the banks of the Swan River in 2021, bringing an extensive program of large-scale installations, participatory artworks, immersive performances, and events and workshops to the City of Fremantle. With 20 commissions, 36 core artists and 115 participating artists […]

FREMANTLE BIENNALE 2021

West Australian developer Saracen Properties purchased the Royal George Hotel in East Fremantle in 2017 with the vision of returning the heritage-listed Hotel to its former glory and reinstating it as a cornerstone of the local George Street community. The project offers Saracen a unique opportunity for the conservation, restoration and adaptive re-use of a significant heritage […]

ROYAL GEORGE REDEVELOPMENT

Detail has been working with Allure South Sea Pearls as their external marketing and public relations department for over five years. In additional to the ongoing brand development, we have managed the establishment of the online boutique, supported by a social and digital marketing presence.

Allure South Sea Pearls

Victoria House is an innovative new development on the other side of Shenton Park. With a focus on nurturing community, Fini Group is undertaking a survey to help inform how the development will take shape. At the heart of the project is the restoration of the heritage-listed Victoria House, which will be reimagined to house […]

Our Journal

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